01 · The call
A 30-minute diagnosis. Where does your business depend on someone remembering?
We design, build, deploy, and iterate the AI-agent workflows your business currently runs in someone's head. One workflow, one monthly price, one outcome — owned by us, monitored by us, iterated by us.
"AI automation agency" is a category. Halden is not in it.
The category Halden owns is operational debt elimination — the work humans currently do because the system can't.
The invisible operating layer your business runs on, today.
We turn that layer into systems. Not tools you assemble. Not chatbots that answer questions. Not Zapier templates that work for a quarter and decay. Systems we own, monitor, and iterate, where the work happens.
You contract for a workflow. You pay one monthly price. You stop being the operating system.
Halden is what 20+ years of software and automation experience produces when it stops trying to sell tools and starts taking responsibility for outcomes.
The founder has personally operated businesses on fleets of 30+ AI agents executing 300+ distinct capabilities — not described in a deck, not demoed in a webinar. Operated. The agents ran the outreach, the qualification, the intake, the triage. The team wrote the playbook for managed-agent operations because it had to.
That track record matters because the AI-employee category — the SaaS that promises an AI to replace your headcount — churned at 75–90% in three months across 2024 and 2025. The pattern is clear. Tools sold by people who haven't operated the work fail in production.
Halden is what the operators built for the operators.
Halden is taking on its first five clients now. We find the workflow that costs you most, build it into the tools you already use, and run it.
A 30-minute diagnosis. Where does your business depend on someone remembering?
Within 48 hours: the workflows living in people's heads, what each one costs you, and the one to fix first.
We build it and run it. Nothing is billed until it is running in your business. Not running within 30 days? You owe nothing.
If you want a no-code automation builder, the market has many. We sell the outcome, with us responsible for it.
There is no managed agent worth deploying that does not have humans in the right places. We name where humans belong; we automate the rest.
The category that did churned at 75–90% in three months. Halden is the layer that makes your best people more effective at the work that needs them — not a story about replacing them.
We can serve those sectors. We are not currently selling to them. The wedge is deliberately lower-compliance for speed of validation.
The pattern is the pattern. The work is the work.
The Operational Debt Blueprint maps your business as a workflow: five minutes online, then a free 30-minute call. Output is a personalised report showing your operational debt — ranked by cost, ranked by readiness, with one clear next workflow.
You see what's there. You pick the one to tackle first. We tackle it.
Want to talk first? Book a diagnosis